Managing the financial side of a Marketing and Advertising agency is an often-underestimated challenge. Is your billing process optimized? Are you reporting on the right performance indicators? Are you in control of your project profit and scope creep? In this series, we will address these questions and help you tighten up your financial performance and increase your bottom line.
In this first installment of our 5 in 30 series, we will focus on billing for Marketing and Advertising Agencies.
- Contract Setup
- Client Expectations
- Fixed Fee vs T&E
- Managing WIP and AR